Whether you're launching your first product or scaling an existing store, I bring real operator experience to every problem — from sourcing and logistics to PPC and TOS compliance.
My name is Matthew Urbaniak and through Horme UM I help new and existing sellers get clarity fast. I don't just consult — I actively run my own Amazon businesses across three models: importing, domestic reselling, and my own brands.
That means every challenge you're facing — whether it's finding a supplier, preparing a shipment, launching a listing, or running profitable PPC — is something I've personally dealt with and solved.
In a single session, I can diagnose exactly where you're stuck and give you a concrete path forward. No generic advice. No courses to buy. Just real, direct help from someone who's in the trenches every day.
Work With MePick the session that fits your needs. Come with your questions, challenges, or ideas — I'll give you direct, actionable answers based on real experience.
Not sure which session is right for you, or just want to ask a quick question first? Send me a message and I'll get back to you personally.